Manchester City's Erling Haaland disguises himself as camera crew to surprise kids at event

gave a group of unsuspecting young fans the surprise of their lives by masquerading as part of a camera crew during a photoshoot for new footie shirt to celebrate the return of its football camps for kids this summer. Complete with a phony moustache, the Norwegian football star snuck in undercover and caught the children completely off guard.

But Haaland wasn't on his own, his City team mates and were also in on it too. Alongside them were EFL players Ellis Simms from Coventry City, Birmingham City’s Jay Stansfield, and from League Two side Chesterfield.

The kids were attending a photoshoot to model the new Kellogg’s shirt and announce the return of the football camps for kids aged 5-15, which are delivered in partnership with the , , Celtic and .

READ MORE:

READ MORE:

More than 30,000 free places at over 70 football clubs nationwide are being offered to support parents in keeping their kids active throughout the summer.

The atmosphere charged up when Haaland ditched his disguise, tearing away his false moustache, while Grigg whipped off his wig and shades, surprising the kids with their true identities.

Reflecting on the importance of football in his own childhood, midfielder İlkay Gündoğan said: “Playing football teaches you so much – both about yourself and others. Growing up, it was the perfect way for me to socialise and connect with new people.”

He added: “Sharing the same journey and special moments on the pitch brought us closer, and some of those friendships have lasted a lifetime. Now, being in the dressing room with so many different personalities from all over the , you learn about their backgrounds, their cultures."

Northern Ireland international and striker Will Grigg chimed in: "It's so important for kids to be active, not just to stay healthy but because of the social benefits that playing sport can bring.

"Growing up, playing football gave me the opportunity to make new friends, feel part of a team and develop a sense of identity."

As part of its initiative, Kellogg's polled 1,000 and discovered a staggering 78% are anxious about keeping their kids occupied during the school holidays.

The study revealed that one in five children are only active for an hour or less each day during the summer break. Parents pointed to excessive screen time and the escalating cost of activities as major hurdles to getting their kids outdoors more.

The research also found that 57% reckon football is the most influential sport for the upcoming generation. Seven out of 10 believe it keeps children active and healthy, while 67% think it fosters teamwork and social skills, and helps boost their confidence.

Chris Silcock, MD at Kellogg’s, which is giving parents the chance to sign up to the camps on its , added: "The UK is football mad and we know that this love for the beautiful game starts from a young age.

“Our camps give kids the chance to get outside this summer and follow in the footsteps of their footballing heroes, guided by FA-qualified coaches - they also help take the summer holiday pressure off parents.

“Our goal is to give as many children as possible across the country the opportunity to stay active this summer through football, with the camps launching at more than 150 locations across the UK, most families will find a camp near them.”